Here’s Why Web Marketing Experts Want Your Site to Be Mobile-Friendly


To say that search engine optimization and internet marketing in Auburn, AL is moving so fast is an understatement. While everyone is moving quickly, undergoing innovation and breaking things, you need not to fall behind on the news and resources that matter to ensure that your online marketing strategies deliver the best outcomes, particularly on why online marketing experts want your website to be mobile-friendly.

According to a statement released by Google, over 50 percent of search queries done globally are from mobile devices. It was stated that costumers turn to Google billions of times in a daily basis for I want-to-know, I want-to-go, I want-to-do, and I want-to-buy and moments.

The number of people who conveniently pick their mobile phones during these moments increases. Today, more than 1 billion people are accessing the web through their mobile devices. Eighty percent of all people who surf the internet do so by using their smartphones. If you see people online, there is a huge chance that they are on their phones. In some countries like the United States and Japan, more Google searches take place via mobile devices than on computers.

This means if your website is not mobile friendly yet, you need to go get one soon. Smartphones and other mobile devices, after all, have quickly become the preferred method of internet access of more and more people.

In a survey conducted by Google in 2012, it was learned that 74% of visitors were more likely to return to mobile-friendly websites. Web marketing experts would agree that a mobile-friendly site has greater chances to acquire clients and sales.

A credible internet marketing consultant in Auburn, AL would agree that keeping a site mobile-friendly is a necessity because of the algorithm changes conducted by Google in April 2015. Changes have twisted the way that Google presents mobile search results. It is essential for SEO simply because websites that are optimized for mobile rank higher.

Every time Google recommends you to do something, you simply should follow. Almost everybody has smartphones nowadays and people cannot spend an entire day without looking into it. If you are not convinced to upgrade your website yet, you can simply look around you and see how everyone seems to be super engaged with their phones.

If your website can be conveniently accessed by customers using their smartphones, you make them happy. They will be able to easily find information that they are looking for, as well as everything they need to know about your business. Imagine satisfied customers going back to your website and telling other people about it. On the other hand, unhappy customers are expected to do the opposite.

To ensure that your website is functional, the size of the template should be designed based on the screen size, not the device. Visitors should be able to view your website properly whatever the size of their device is. A good-looking and functional website provides many outstanding benefits to your business. Customers nowadays are looking for information and prefer the fastest ways to obtain it.


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